If you’re trying to grow your TikTok account, when you post is just as important as what you post. TikTok’s algorithm favors engagement, meaning that if your content gets interactions quickly after posting, it’s more likely to be pushed to a larger audience. That’s why knowing the best time to post on TikTok on Sunday can give your videos a major boost.
But let’s be real—figuring out the perfect time can feel like guessing when your toddler will finally nap. Luckily, there’s data to help us out! If you want a deeper dive into how TikTok’s algorithm works, check out Buffer’s guide on the TikTok algorithm.
The Best Time to Post on TikTok on Sunday (Based on Data)
Research suggests that Sundays have specific high-engagement windows, with the best times being 9 AM, 12 PM, 3 PM, and between 7-9 PM. Let’s break it down.
Morning Boost (9 AM)
Picture this: It’s Sunday morning, and people are lazily scrolling through TikTok while sipping their coffee. Many users start their day catching up on social media, which means your post has a great chance of getting early engagement. Posting in the morning gives your content time to accumulate likes, shares, and comments throughout the day, signaling TikTok’s algorithm to keep pushing it.
Lunchtime Scrolling (12 PM)
By noon, people are taking a break, lounging around, and looking for quick entertainment. Think about it—whether they’re out to brunch or chilling on the couch, they’re likely reaching for their phone. Posting around this time helps you reach users who are actively scrolling but not necessarily in a rush.
The Afternoon Slump (3 PM)
You know that mid-afternoon moment when the day feels slow, and you just need a little distraction? TikTok users feel the same way. This time slot is perfect for catching viewers who are looking for something fun to break up their day.
Prime Time Viewing (7-9 PM)
Evening is when TikTok engagement truly peaks. Most people have finished their weekend errands, had dinner, and are now in full relaxation mode. They’re lounging in bed or on the couch, endlessly scrolling. If you want to give your post the best chance to go viral, this is the golden window. For a full breakdown of the best times to post on TikTok throughout the week, you might find Buffer’s analysis on optimal TikTok posting times helpful.
Making the Most of Your TikTok Posts
Timing is important, but it’s not the only thing that matters. Here are a few extra tips to make sure your content reaches the right audience:
- Post Consistently: TikTok rewards creators who post regularly. You don’t have to flood your feed, but 3-5 times a week can keep your engagement strong.
- Engage with Your Audience: Respond to comments, ask questions, and keep the conversation going. The more interaction your post gets, the better it performs.
- Use Trending Sounds & Hashtags: TikTok favors trending content. Keep an eye on what’s popular and incorporate it into your videos when it makes sense.
- Analyze Your Insights: Everyone’s audience is different. Pay attention to your TikTok analytics to see when your followers are most active and adjust your posting times accordingly.
Final Thoughts: Find What Works for You
While the best time to post on TikTok on Sunday generally falls between 9 AM and 9 PM, there’s no one-size-fits-all rule. The key is to experiment, track your performance, and refine your strategy over time. Think of it like parenting—what works one day might not work the next, but with a little patience and tweaking, you’ll figure out the sweet spot.
What’s your experience with TikTok posting times? Have you noticed a specific time that works best for your audience? Drop a comment below and let’s compare notes!
